Wednesday, June 5, 2013

Web Secret #261: Kickstarter

This blog post is guaranteed to make you smile.

Back in 2010, I introduced you to Crowd Accelerated Innovation, the concept of using the global reach and the speed of the Internet to bring about change.

The embodiment of this kind of innovation has to be Kickstarter. And you should know about it.

What is Kickstarter?
"Kickstarter is an American-based private for-profit company founded in 2009 that provides tools to raise funds for creative projects via crowd funding through its website. Kickstarter has funded a diverse array of endeavors, ranging from indie films, music, stage shows and comics to journalism, video games and food-related projects. People cannot invest in Kickstarter projects to make money. They can only back projects in exchange for a tangible reward or one-of-a-kind experience, like a personal note of thanks, custom T-shirts, dinner with an author, or initial production run of a new product."
Thank you, Wikipedia.

Need some concrete examples? Here are some Kickstarter success stories from 2012:

"Incident in New Baghdad," a documentary short film was nominated for an Oscar. (They asked for $7,850 and got $11,960.)

Fubar, a Zombie World War II anthology made the NY Times best seller list. (They asked for $3,000 and got $6,000.)

Athens, Georgia raised money to create a beautiful bus stop. (They asked for $2,500 and raised $3,000.)

Darksky, a weather prediction app, (down-to-the-minute weather prediction for your exact location,) was launched. (They asked for $35,000 and raised $39,000.)

A Kickstarter funded opera premiered at the Kennedy Center. (They asked for $10,000 and got it.)

From art, to urban renewal projects, to scientific innovation - people like you and me, are making them happen.

Are you smiling yet?

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