Wednesday, September 28, 2011

Web Secret #173: Scams

I trust the Better Business Bureau (BBB).

The BBB is an old time consumer protection agency that successfully reinvented itself with the advent of the Internet.

They recently published a list: "Top 10 Online Scams of 2010" including a helpful chart "Anatomy of an Online Scam" which is a must read and pass along.

The list includes:

1. Job Hunter Scams

2. Debt Relief Services

3. Work From Home Schemes

4. Time Share Resellers

5. Not So "Free" Trial Offers

6. Rogue Home Repair/Roofers

7. Lottery and Sweepstakes Scams

8. Advance-Fee Loan Scams

9. Over-payment Scams

10. Identity Theft

What's great is once you've read about these and studied their "anatomy," you can smell other scams a click away. Even when they don't conform exactly to the model they describe.

And that's a good thing.

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