Sunday, August 24, 2008

Web Secret #10 - Technorati

Technorati is an Internet search engine for searching blogs. As of June 2008, Technorati indexed 112.8 million blogs. They describe themselves thusly:
"Technorati is the recognized authority on what's happening on the World Live Web, right now. The Live Web is the dynamic and always-updating portion of the Web. We search, surface, and organize blogs and the other forms of independent, user-generated content (photos, videos, voting, etc.) increasingly referred to as “citizen media.”
And your point is?

My point is that Technorati has some very useful features for both blog readers and prospective bloggers. As well as ordinary folks just wanting to know what the cutting edge of the Internet looks like. You could spend a lifetime browsing around Technorati or just focus on the site's two most important features.

Feature number one: Technorati's search engine on their home page. Want to read blogs related to psychotherapy? Typing in "psychotherapy" gets you a list of relevant sites. Here's a cool one - "PsychCentral" - it features psychology and mental health news updated every weekday by the Psych Central News Staff. When I visited them, their most recent entry "Worksite Psychological Stress" cited a new study which finds that nearly five percent of employees have high levels of psychological distress associated with a high likelihood of a mental disorder.

Feature number two: Technorati's "top 100 blogs". An educated blogger is a good blogger. Anyone considering entering the blogosphere should know what the masses are reading. The current number one is "The Huffington Post", Ariana Huffington's political blog. Many of the most popular blogs are either entertainment related or very geeky. But scroll down the list to number 23 and you will find ProBlogger - Blog Tips to Help You Make Money Blogging. Now that's useful! Or how about number 31, DailyBlogTips - a fast paced blog featuring articles on blog design, blog promotion, and more.

There you have it - Technorati in a nutshell.

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